Sneha Choudhry, an IIM Kozhikode gold medallist, is co-founder of Zolo, one of the biggest co-living firms. Advocate of the adage “the devil is in the details,” Sneha writes about women entrepreneurs collecting money and supports work-life balance. Having started two businesses, Sneha thinks that an entrepreneur has to have a certain kind of thinking, a strong sense of purpose, and a lot of tenacity.