Richa Kar, the creator of Zivame, overcame a number of obstacles along the way to becoming a successful entrepreneur and taking charge of a multibillion rupee enterprise. Richa Kar was born in Jamshedpur, Jharkhand, into a middle-class family. Richa developed the idea to open an online lingerie store while working on a Victoria’s Secret-related project where she learned about the challenges women experience when looking for undergarments.
About
Quotes
About
Primary Job Title
Founder
Primary Organization
Zivame
Established
2011
Industry
E-Commerce, Fashion
Region
Jamshedpur, Jharkhand
Nationality
Indian
Quotes
If you are strong, focused and passionate about what you want to do, everything falls in place.
Being able to fulfill a certain need is most gratifying. That thousand of women in India have found a respectable way of making their intimate choices of gratifying feeling.
About their Startup
Zivame was founded in 2011, with the mission of revolutionising the way women buy for intimate items by fostering a judgment-free atmosphere. Through her online lingerie store, Richa Kar, the entrepreneur, realised the need to question society standards and empower women. With 5,000 patterns, 50 brands, and 100 sizes available on Zivame’s platform, women may find the ideal fit for their tastes. Beyond the wide selection of products, Zivame places a premium on giving customers a sense of dignity and privacy so they can shop and buy underwear with assurance. This idea has significantly impacted how stereotypes are broken and how women are empowered throughout their lives.
Awards & Achievements
- Economic Times 40 Under 40, 2014
- Femina Women Awards, 2015
- NDTV Unicorn Start-up Award, 2016
- Named in Business Today’s list of the Most Powerful Women in Business in India, 2017
- One of the LinkedIn Top Voices in India, 2018
- Named in the Womennovator 100 list in 2019
- Women Icons of India award, 2020
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